Trademark basics: What every small business should know now, not later

Trademark basics: What every small business should know now, not later

Do you have a brand name, slogan, or logo? Do you know how to protect it? Join us for a discussion about what all entrepreneurs, small businesses, and startups should know about trademarks on Thursday, August 31, 2023, from 2-3:30 p.m. ET.

During this free, online event, we’ll cover:

• What trademarks are
• The benefits of federal trademark registration
• The basics of the federal trademark registration process
• Why it’s so important for any new business to select a trademark that is both federally registrable and legally protectable

After the presentation, we’ll have an interactive question-and-answer session with a trademark expert.

This free, public event is co-hosted by the United States Patent and Trademark Office (USPTO) and the United States Intellectual Property Alliance.

You can find accessibility and registration details on the webinar event page on USPTO.gov.