Three ways travel business can ensure a secure ecosystem for travellers

Growing digitization is consistently revolutionizing the travel & hospitality sectors of the tourism industry. With just a few clicks, travelers can book their flights, accommodations, and enjoy seamless travel experiences. Undoubtedly such conveniences are fueled by emerging technologies such as cloud, edge, IoT, AI/ML that are shaping the travel ecosystem’s IT infrastructure. However, while emerging technologies are bringing about numerous benefits and advancements to the travel sector, they are also introducing newer opportunities for cyber criminals to exploit vulnerabilities and commit various forms of digital crimes.

The tourism industry consisting of travel, hospitality, airlines, and transport companies possesses large amounts of valuable and sensitive data on every traveler that engages with their business – considered highly valuable for cybercrime in the long run. Therefore, it is no surprise that the tourism industry is one of the hardest-hit sectors globally, with digital fraud attempts against the travel and leisure industry increasing by 68.4 percent around the globe. Confidential information such as credit/debit card data and personally identifiable information are top targets for cyber criminals to exploit travelers. Cybercriminals are relentless in the chase for money, and their methods of exploitation have advanced considerably. They look to bypass a business’ security mechanisms and even use bots to cheat, steal, and wreak havoc. 

In today’s interconnected world, data can make or break an organization, especially in the travel and hospitality sector where secure data management is the bedrock of operations. All businesses in the industry have the larger responsibility of protecting data as there can be significant risks for the customers, who could have their data stolen. Therefore, a comprehensive security strategy must be created to limit the possibility of data breaches either internally or through third-party servers. 

Implementing a cloud-based approach to strengthen cybersecurity infrastructure 

One of the most important first steps in ensuring a secure ecosystem is implementing a cloud-based cybersecurity defense system that adheres to defense in-depth technology principles. Systems should incorporate cutting-edge technology with zero-trust principles and robust defensive layers to prevent unauthorized access and data breaches. Integrating security into every aspect of the software delivery lifecycle can reduce the risk of vulnerabilities and proactively identify and address potential security issues. By implementing such a system, the security of the entire travel ecosystem can be enhanced, providing travelers with confidence that their data is being protected against cyber threats.

Leveraging emerging technologies to detect threats

Another effective measure of strengthening cybersecurity is adopting approaches such as ’user and entity behavior analytics’ which utilizes machine learning and statistical models to identify anomalous patterns and secure webpages against cyber-attacks on customers and businesses. Basic security measures, such as restricting the use of unsecured websites, promoting the use of strong passwords, constantly updating anti-viruses, and controlling accessibility to backend data servers, must also be implemented. Companies must estimate and prioritize information security risks and provide an end-to-end holistic view of the company’s security posture, vulnerabilities, and compliances.

Increasing focus on data protection for safe traveler experiences 

Investing in advanced tech solutions such as cloud is crucial to ensure a secure ecosystem for travelers. Cloud can provide a secure environment to store and process data and applications, identify and mitigate potential threats, and provide agility for a cyber-attack response. Cloud can equip businesses with security features such as data encryption and user activity monitoring, regular security updates, and patches. With real-time data backup and disaster recovery, cloud technology can offer a secure environment for travel businesses to continue operating in the event of a cyber-attack.

Considering that about 80 percent of travel businesses are small or medium-sized, cybersecurity is a crucial issue for the industry. Implementing cybersecurity measures in the travel industry not only protects businesses from threats but also builds trust with customers, increasing revenue. As the travel and tourism industry expands digital services, revenue from cybersecurity is expected to increase from $1.4 billion in 2021 to $2.1 billion in 2025.

Building a secure ecosystem for the digital traveler requires a multifaceted approach that combines advanced security technologies, robust policies and procedures, education and awareness, collaboration with trusted partners, and transparency and accountability. By prioritizing cybersecurity, travel businesses can protect their customers and their own reputation, while also providing a seamless and enjoyable digital travel experience

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