[ad_1] Wall Street eyes the record marketing campaign needed to launch the new ‘Max’ service. [ad_2] Source link
Tag: Warner Bros. Discovery
New ‘Harry Potter,’ ‘Game of Thrones’ Shows Coming to Just Announced ‘Max’ Streaming Service
[ad_1] The platform combining HBO Max and Discovery+ content will go live on May 23. [ad_2] Source link
David Zaslav Challenged the Streaming Industry’s Orthodoxy. Now, Rivals Are Following His Lead.
[ad_1] Business Media & Marketing Warner Bros. Discovery to unveil new streaming service Wednesday, but CEO’s playbook is much broader than that [ad_2] Source link
The Video Streaming Numbers Game Is Shifting
[ad_1] Warner Bros., Disney and even Netflix are trying to make their content spending go further. [ad_2] Source link
Hollywood Is Betting on Fear
[ad_1] Hollywood, once again, is resorting to scare tactics. Producers and studio chiefs say we’re headed into a horror-movie boom, as they rush to sign big-ticket deals with top writers…
Warner Bros. Finds One Cash Flow Story to Rule Them All
[ad_1] The media giant focuses on debt reduction amid advertising and streaming weakness—and has a brighter year ahead. [ad_2] Source link
Warner Bros. 4Q Results Weighed Down by Soft Ad Sales, Restructuring Costs
[ad_1] The media giant added fewer-than-expected subscribers across its platforms in the fourth quarter. [ad_2] Source link
CNN Business Arabic goes live | Warner Bros. Discovery
[ad_1] CNN Business Arabic has launched as a digital business platform delivering global and regional economic, business, and finance news, facts and analysis for Arabic speakers around the globe. …