[ad_1] Artificial intelligence, entertainment-industry turmoil and new ways of gauging the success of advertising loomed large at this week’s NewFronts media showcases for digital ad buyers. [ad_2] Source link
Tag: TV Advertising
WSJ News Exclusive | For Super Bowl Ad, Coors Light Brewer Taps Into Online Sports-Betting Appetite
[ad_1] WSJ News Exclusive Media & Marketing Molson Coors teams up with DraftKings to let viewers make predictions on commercial and offer a chance to earn money [ad_2] Source link