The Power of Celebrity Endorsement: The Taylor Swift Effect on Small Businesses

[ad_1] When it comes to the world of celebrity endorsements, few have wielded as much influence as multi-platinum selling artist, Taylor Swift. Her ability to significantly boost the visibility, sales,…

What’s next for Taylor Swift in 2024?

[ad_1] It’s no easy task summing up Taylor Swift’s record-shattering, money-making, award-winning 2023. Her Eras tour sold out stadiums and she was Spotify’s most popular artist of the year. Time…

From ‘Barbenheimer’ to Taylor Swift, here are the most important films of 2023 and why they worked

[ad_1] Movie posters for “Barbie” and “Oppenheimer” are pictured outside the Cinemark Somerdale 16 and XD in Somerdale, New Jersey, 2023. Hannah Beier | The Washington Post | Getty Images…

Did celebrities like Taylor Swift and Ronaldo criticise Ukraine?

[ad_1] Justin Bieber, Selena Gomez, Richard Branson… All these stars seem to have something to say about Ukraine. Turns out darker forces are at work. ADVERTISEMENT “It’s frustrating to see…

Taylor Swift, Sir Elton John and Eurovision: The biggest music moments in 2023

[ad_1] From Taylor Swift’s record-breaking year to Lewis Capaldi’s moving performance at Glastonbury, 2023 has been one to remember in the music business. Here’s a pick from the PA news…

How Taylor Swift & Travis Kelce’s Romance Is Boosting Kansas City’s Economy

[ad_1] Gotham/GC Images Every time Taylor Swift shows up in Kansas City, people eat more donuts.  Last July, Donutology’s two stores in the city made 20,000 donuts in a single…

Taylor Swift Grossed Almost $2B This Year From Her Music, Movie, Touring and Concert Merchandise

[ad_1] Hector Vivas/TAS23/Getty Images Most corporations would love to rake in revenues well over $1 billion in a single year. In 2023, Taylor Swift has done it — and plenty…

Taylor Swift Has the First $1 Billion Concert Tour

[ad_1] Updated Dec. 8, 2023 1:11 pm ET Taylor Swift’s “Eras Tour” is the first tour to gross $1 billion, according to new data, capping off a record-breaking year for…

Opinion | Make sure Taylor Swift doesn’t skip Hong Kong again

[ad_1] Last week, the Avenue of Stars – Hong Kong’s answer to the Hollywood Walk of Fame – transformed into a playful runway as luxury brand Louis Vuitton launched its…

9 Ways Taylor Swift Has Changed the Music Business

[ad_1] Look what she made it do. Taylor Swift performs onstage during “Taylor Swift | The Eras Tour” at Empower Field At Mile High on July 14, 2023 in Denver.…