Case Study | How to Build a Profitable DTC Brand

[ad_1] In 2010, the fledgling direct-to-consumer T-shirt brand Marine Layer opened a pop-up shop in San Francisco’s Marina District. It was supposed to be a two-week stint aiming to get…

What Is B2B? How it Differs from B2C and DTC

[ad_1] B2B is short for “business to business.” It’s a business model in which the companies involved create products and services for other businesses and organizations. B2B companies can include…

Disney Execs Talk Quality Over Quantity, Plug Parks, Say ESPN Still Eyeing 2025 DTC Launch In First Readout From Bob Iger’s Town Hall

[ad_1] Getty Bob Iger and top execs stressed a commitment to quality over quantity as the studio’s film slate has had a bumpy ride, talked up parks and ESPN and…

Carbeeza Inc. Announces U.S. Listing on the OTCQB and Receives DTC Eligibility

[ad_1] Carbeeza Inc. Announces U.S. Listing on the OTCQB and Receives …  WV News [ad_2] Source link

Calling All DTC Winery Pros: The DTC Wine Symposium 2024 Registration and Workshop Sessions Submissions Now Open

[ad_1] September 6, 2023 –Registration is now open for the 17th annual DTC Wine Symposium. Presented by and a fundraiser for Free the Grapes!, the summit will be…

‘Our goal is to make TV as shoppable as social’: How Roku is growing its ad business to attract more DTC brands

[ad_1] Roku has been working to draw in more DTC brands as a way to expand its ad revenue. The company, which has historically worked on cracking big traditional TV…

Fox remains confident in pay-TV structure, still holding out on DTC

[ad_1] Fox executive chairman and chief executive officer Lachlan Murdoch has emphasised the value of the pay-TV structure that Fox operates under but has not ruled out a direct-to-consumer plan…

Nike expands deals with some retailers amid DTC shift in strategy

[ad_1] Nike is rebuilding its relationships with retailers. Scott Olson/Getty Images Nike is striking new deals with retailers as brands realize the DTC model isn’t all it’s cracked up to…

‘What truly drives our business at the high level is product and brand’: Nike’s vp of Direct on its DTC playbook, membership strategy & ‘three big drivers’ behind digital sales

[ad_1] By the numbers, Nike’s direct-to-consumer business is growing more robust by the year. Today, the company has 8,000 brick-and-mortar stores, five global store concepts (Nike Rise, Nike House of…

Weekend Briefing: Walmart divests from DTC as it sells off Eloquii and Bonobos

[ad_1] Last week, Walmart completed the full selloff of the last of its DTC portfolio by selling Eloquii. Elsewhere, Gucci was investigated by the E.U.’s antitrust regulators, luxury resale platform…