Business intelligence technology and e-commerce

[ad_1] Business Intelligence (BI) plays a critical role in assisting organizations to make informed decisions and gain a competitive edge in today’s dynamic business environment. With the increasing significance of…

Measurement Messiness Complicates TV’s Annual Sales Season

[ad_1] Despite progress in new kinds of audience metrics, Nielsen’s old-school viewer panel will remain the mode of choice for this year’s TV upfront buying season. [ad_2] Source link

This New App Wants to Pay You to Share Your Data For Advertising

[ad_1] A startup backed by an internet-search pioneer wants to give cash to users who share personal data including what they buy or watch on mobile apps.  The startup, Caden…