[ad_1] Step 1: Evaluate the trade-offs between centralized, decentralized and hybrid structures. When thinking about how to redesign your marketing organization, keep in mind that one solution does not fit…
Tag: CMO
How to Hire a CMO: Finding the Right Chief Marketing Officer for Your Team
[ad_1] The CMO is key in driving a company’s growth by overseeing all marketing and branding efforts. They are responsible for developing and executing marketing strategies that can enhance brand…
WSJ News Exclusive | Verizon Taps Peloton’s Marketing Chief as CMO
[ad_1] Verizon Communications has hired Peloton Interactive marketing head Leslie Berland as its new chief marketing officer. Berland, 45 years old, joined fitness equipment maker Peloton in January following her…
Merrell’s New CMO Pallav Tamaskar to Lead Global Marketing Strategy
[ad_1] Outdoor footwear and apparel brand Merrell has tapped a new chief marketing officer. Pallav Tamaskar is taking on the role, which oversees the company’s global marketing strategy, integrated marketing campaigns,…
RainFocus announces CMO to Drive Omnichannel Marketing Strategy | MarTech Cube
[ad_1] RainFocus™, provider of the next-generation event marketing platform, today announced the promotion of Ashleigh Cook to the role of chief marketing officer (CMO). In her new position, she will continue to…
CHECKERS & RALLY’S STRENGTHENS LEADERSHIP TEAM WITH APPOINTMENT OF NEW CFO AND CMO
[ad_1] Industry Veterans Michael Blair and Scott Johnson join as CFO and CMO respectively, positioning Company for a new chapter of growth TAMPA, Fla., Nov. 16, 2023 /PRNewswire/ — Checkers…
Anheuser-Busch US CMO is stepping down after Bud Light sales sink | CNN Business
[ad_1] New York CNN — Anheuser-Busch InBev’s US chief marketing officer is stepping down after the company reported a slump in Bud Light sales, as the backlash against the beer…
Kind names new CMO
[ad_1] NEW YORK — Kind Snacks, a brand of Mars Inc., has named Osher Hoberman chief marketing officer of Kind North America. In his new role, Mr. Hoberman will manage…