[ad_1] Armstrong World Industries case study How global B2B brand Armstrong World Industries is empowering its marketers to scale new heights. Armstrong asked the Enterprise Solutions team at B2B Marketing to…
Tag: B2B
How to create case studies that sway B2B decision-makers | MarTech
[ad_1] When your prospects are on the brink of decision-making in their buyer’s journey, a compelling case study can tip the scales in your favor. Because people, even corporate decision-makers,…
American Express Revamps Small Business B2B Playbook
[ad_1] American Express is ending its B2B year as it began: making big moves for small businesses. The last quarter has received special attention from Amex since 2010, when it…
Is B2B Ready for a Real-Time Payments Overhaul?
[ad_1] Real-time payments have the potential, and the promise, to overhaul all corners of commerce. The recent introduction of the FedNow® System is only the latest entrant in the instant…
What Is B2B? How it Differs from B2C and DTC
[ad_1] B2B is short for “business to business.” It’s a business model in which the companies involved create products and services for other businesses and organizations. B2B companies can include…
Reshaping Commercial Payments for B2B and Business Travel: Insights from Discover® Global Network | The Fintech Times
[ad_1] In an age defined by borderless commerce, commercial payments has found itself on a transformative journey. This evolution has been driven by various factors, including the convergence of personal…
Today in Crypto: Toniq Launches ‘First Ordinals-Specific NFT Marketplace Built on Bitcoin L2’, Neobank Brighty Reveals European B2B Platform Brighty Business
[ad_1] Source: AdobeStock / sipgus Get your daily, bite-sized digest of crypto and blockchain-related news – investigating the stories flying under the radar of today’s news.__________ Toniq, a company building…
The Art of Influence: Storytelling for B2B Marketing Success
[ad_1] Sponsored Storytelling is a human universal. Throughout time we have been reciting stories, sharing wisdom and telling tales of everyday life with one another. From myths and legends told…