[ad_1] Ending its collaboration with Kanye West hit sales at the start of the year, says sportswear giant. [ad_2] Source link
Tag: Adidas
Adidas to ‘double down’ on US sports business
[ad_1] Sportswear giant Adidas is attempting to turn its attention to the US sports market after its sales took a hit following a series of partnership terminations. Speaking in an…
WSJ News Exclusive | Adidas Targets Basketball, Soccer to Drive Post-Yeezy Rebound
[ad_1] The sportswear brand is seeking to reassert its identity as a sports company first and foremost amid a global reset. [ad_2] Source link
Adidas sued by investors over Kanye West deal – BBC News
[ad_1] 1 hour ago Adidas is being sued by investors who claim the firm knew about Kanye West’s problematic behaviour years before it ended their partnership. Investors allege Adidas failed…
Adidas sued by investors over Kanye West deal
[ad_1] Shareholders claim the sportswear giant knew about the rapper’s behaviour before it cut ties in 2022. [ad_2] Source link
Adidas goes local as it fights to overcome crisis in China
[ad_1] Adidas wants to win back “the hearts and minds” of Chinese consumers with patriotic clothing lines to claw back share in its once-biggest growth market. Adrian Siu, the German…
Adidas Ends Its Opposition to Black Lives Matter Logo
[ad_1] Business Sportswear maker had called the advocacy group’s three-stripe emblem too similar to its own [ad_2] Source link
Adidas withdraws opposition to Black Lives Matter three stripe design
[ad_1] The sports clothing company had tried to stop the prominent BLM group from registering a three-stripe trademark used on items its also sells, such as bags and clothes, for…