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Socialander, one of Nigeria’s leading digital marketing agencies in Nigeria, has announced the expansion of its operation into Ghana as it steps up its plan to become a Pan-African agency.
Over the past 5 years, Socialander has established itself as one of the leading digital agencies in Nigeria and Africa at large, helping businesses achieve growth goals through digital services like digital marketing, SEO, social media management, branding, web development, and more.
The expansion marks the desire of Socialander to become a Pan-African digital marketing agency that aims to help businesses across Africa grow and compete on a global level.
Confirming the expansion, Chief Executive Officer (CEO), Bella Victor, said the expansion is the agency’s first step in its efforts to reach more African countries.
“We are convinced that the good work we have done in Nigeria can be replicated in other African countries, and Ghana, our neighbouring country, isn’t that different from Nigeria in terms of cultural practices and mode of carrying out business activities,” Victor Bella said.
“Our establishment in Ghana will also help us serve our existing clients in Ghana better, making it easier to do business with us as well as help other businesses achieve their digital goals,” he added.
This expansion follows the agency’s plan to train and develop 5,000 young Africans in digital marketing skills in its internship program, which commenced last year, the internship program, termed Socialander Internship Program 2022 (SIP2022), is aimed at providing interns with an environment to gain the basic knowledge of digital marketing to enable them build a sustainable career in the industry by giving them access to various departments. The SIP2022 is also part of the agency’s steps towards becoming a Pan African digital marketing agency.
Victor also confirmed that conversations to expand into other African countries are already underway amidst its official establishment in Ghana noting that the expansion of the agency in Ghana and plans to other African countries is and important achievement for businesses in Africa with the increasing need for digital services by businesses following the recent global pandemic and the rise in number of business to emerge online.
Victor added that the expansion will create more opportunities for Africans which is one of the agency’s primary goals.
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