Serko Reports Six-Month Booking Growth

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Serko’s online bookings increased 26 percent to 2.5 million during the first half of its 2024 fiscal year, which ended Sept. 30, with growth in both its managed and unmanaged travel segments, the technology company announced.

Among managed travel clients, Australasia online bookings increased 14 percent year over year over the six-month period, boosted in part by global mining group Rio Tinto going live on the Zeno booking tool via American Express Global Business Travel during that time, according to Serko chief executive and co-founder Darrin Grafton. In North America, Serko is “developing” its managed travel market and “is taking steps to activate additional customers, increasing the depth of our capability and undertaking targeted product development,” he said.

On the unmanaged side, completed room nights on Booking.com for Business, for which Serko is the technology partner, nearly tripled year over year to 1.3 million for the half-year, and the number of active customers grew 61 percent to 176,000, Grafton said.

Serko reported an 87 percent increase in total revenue during the six months to NZ$36.3 million (US$21.9 million), and the company had a net loss of NZ$7.2 million (US$4.3 million), an improvement of 64 percent year over year. 

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