Redefining business travel: Pullman New Delhi Aerocity announces its “We Will Mind Your Business 2.0” campaign – ET HospitalityWorld

Pullman New Delhi Aerocity has emerged as a forerunner in reinventing the way we approach business travel in an era where the lines between work and leisure continue to blur. The hotel’s recently released campaign, “We Will Mind Your Business 2.0,” is more than simply a marketing effort; it signifies a paradigm change in the concept of “bleisure travel” – a phrase that combines business and leisure effortlessly into one seamless experience. This campaign is a follow-up to the successful “We Will Mind Your Business” digital ad, which established Pullman as the perfect destination for business travellers. This time, the campaign goes a step further, digging deeper into the varied amenities that distinguish it as a distinct and sought-after location.

Pullman’s vision for business travel is more than just offering a place to rest after meetings; it is about cultivating an environment that fosters productivity, creativity, and overall well-being. The campaign captures this essence perfectly by highlighting how Pullman New Delhi Aerocity has evolved into a well-known “b-leisure” destination, catering to the needs of modern professionals who are always on the move.

The concept of “everything, all-at-once” is at the heart of this transition, defining the brand’s commitment to addressing the diverse requirements of business travellers. It acknowledges the significance of meetings, conferences, and exhibitions (together known as MICE). As a result, the hotel’s meeting rooms are adaptable allowing them to be adjusted according to guests’ preferences, offering a smooth and productive environment.

However, Pullman’s vision goes beyond the principles of business. The campaign highlights the hotel’s recreational amenities, such as temperature-controlled swimming pools that provide a peaceful time off after a day of meetings. The inclusion of leisure facilities emphasises the campaign’s overall message: productivity does not have to be confined to boardrooms, but can thrive in a complete setting where relaxation and work coexist.

The “Pullman FIT” wellness program is an interesting component of the Pullman experience. They recognise the value of health and fitness by providing guests with yoga mats, weights, and skipping ropes, allowing them to keep their fitness routines while on the move. This innovative project illustrates the hotel’s commitment to meeting the specific requirements of today’s business travellers.

Pullman New Delhi Aerocity has created a vibrant creative atmosphere in addition to its functional offerings. The hotel’s art collection, which includes pieces by both local and identified artists, offers an atmosphere that inspires guests to think creatively and approach their business ventures from new perspectives. Their commitment to provide an atmosphere that encourages both professional growth and artistic inspiration is exemplified by this blend of aesthetics and practicality.

The hotel’s strategic location within Aerocity, only minutes from the airport, combined with its garden view rooms, numerous gastronomic options, and art-inspired décor, establishes it as a dynamic centre for both business and cosmopolitan living.

The campaign, which encourages entrepreneurs to venture into its corridors and focus on what genuinely matters, represents a larger cultural shift in how we regard business travel. The “We Will Mind Your Business 2.0” campaign by Pullman New Delhi Aerocity is more than a mere advertisement; it’s an ode to the changing landscape of modern work dynamics. Pullman New Delhi Aerocity, with its holistic approach to business travel, welcomes in a new era in which productivity is not relegated to the boardroom, but is effortlessly incorporated into every area of our life.