Microsoft’s Cloud Partner Program has re-aligned the channel around Solution Partner designations with new services and incentives. And the program will evolve further with new ISV solution designations. Nicole Dezen,  Microsoft Chief Partner Officer and Corporate Vice President, wrote:

Designations for ISV solutions are aligned to how Microsoft goes to market and how customers are buying: by industry (e.g., finance, retail); by use cases across industries (e.g., security); and by specific imperatives of line-of-business leaders (e.g., marketing and sales). These designations distinguish an application’s specific capabilities and help customers identify proven solutions for their business needs.

The Business Applications ecosystem are getting four new specializations: Sales, Service, Finance (for Dynamics 365 Finance), and Supply Chain (for Dynamics 365 Supply Chain Management). These specializations focus on “demonstrated knowledge” and “proven skills”. They join two others: Business Applications, Microsoft Low Code Application Development and Small and Midsize Business Management specializations.