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(Kitco News) – The cryptocurrency ecosystem is set to get its own version of the popular reality TV show Shark Tank as crypto aggregator CoinMarketCap has revealed its intention to launch ‘Killer Whales,’ “the world’s first globally broadcasted Web3 television show.”

According to the announcement from CoinMarketCap and HELLO Labs, the new reality show is set to begin filming in June and is designed to serve as a way to entertain and educate the global public “on the intricacies and evolving tech of the Web3 world.”

HELLO Labs has been selected to produce the new show which will “cater to the growing interest of billions of Web3 users by providing a global platform for projects of all shapes and sizes within the cryptocurrency and [non-fungible token] space.”

Similar to Shark Tank, contestants on Killer Whales will pitch their crypto and NFT projects to a panel of industry expert judges – referred to as “Whales.” Quality pitches can receive ‘Swim’ votes from the judges while those that lack the ability to survive long term in the judge’s eyes will receive ‘Sink’ votes.

The goal is to obtain the most ‘Swim’ votes and the fewest ‘Sink’ votes for a chance to rank at the top of the series leaderboard and be crowned the series winner. Interested projects can begin applying to be on Killer Whales on May 2 via the Hello.one web portal.

“Our aim is to open the door to the next billion users into Web3 by entertaining and educating them on all things crypto,” Hello Labs’ CEO Sander Gortjes said in a statement.

All submissions will be reviewed by a panel of professional Web3 experts who have partnered with HELLO Labs for the show, including representatives from CoinMarketCap, HELLO Labs and other security experts.

The top submissions will be invited to take part in the filming of the show, which will take place in Los Angeles.

“We want to provide a voice through our platform for the entire Web3 community when producing the show, so we have introduced a way for communities to vote for their favourite projects and NFTs and show their support,” HELLO Labs wrote in the blog post announcing Killer Whales. “Once a project has applied they are encouraged to engage their communities to upvote their projects page to stand a chance of claiming the public voted “Wildcard*” slot on each episode.”

Those interested in taking part in the voting process can claim their daily vote by connecting their Web3 wallet with Hello.one. They will then be able to upvote or downvote a specific project they saw covered.

The platform will also host its own native HELLO token which will make holders with at least 1,000 tokens eligible for a daily Super Vote, which counts as 10 regular votes.

“We can’t wait to showcase the exciting projects and ideas that will be featured on the show,” HELLO Labs said. “With the help of our judges, contestants will have the opportunity to bring their vision to life and make a significant impact in the world of cryptocurrency.”