In the U.S. labor market, demand is holding up for food and hospitality personnel, less so for software developers. That has startup Gigs thinking now is its moment. 

Launched this year, the Los Angeles-based job-posting site is tailored to the hourly-pay workforce. Job seekers enter their zip code and see listings for everything from delivery drivers, construction workers and repair and maintenance personnel to coffee-shop baristas, retail clerks, child-care teachers and pet groomers. The company uses artificial intelligence to weed out salaried jobs, but includes both full- and part-time jobs, while about 20% of the jobs currently listed on the site are gigs, the company said.