Global Writing and Marking Instruments Strategic Business Report 2023: Popularity of Gel Pens Strengthens Pen Industry

DUBLIN, March 21, 2023 /PRNewswire/ — The “Writing and Marking Instruments: Global Strategic Business Report” report has been added to  ResearchAndMarkets.com’s offering.

The global market for Writing and Marking Instruments estimated at US$17.4 Billion in the year 2022, is projected to reach a revised size of US$34.8 Billion by 2030, growing at a CAGR of 9.1% over the analysis period 2022-2030.

Ballpoint & Gel Pens, one of the segments analyzed in the report, is projected to record 12.5% CAGR and reach US$15.7 Billion by the end of the analysis period.

Taking into account the ongoing post pandemic recovery, growth in the Roller Pens segment is readjusted to a revised 9.3% CAGR for the next 8-year period.

The U.S. Market is Estimated at $4.7 Billion, While China is Forecast to Grow at 14.7% CAGR

The Writing and Marking Instruments market in the U.S. is estimated at US$4.7 Billion in the year 2022. China, the world’s second largest economy, is forecast to reach a projected market size of US$8.7 Billion by the year 2030 trailing a CAGR of 14.7% over the analysis period 2022 to 2030.

Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at 4.6% and 7.7% respectively over the 2022-2030 period. Within Europe, Germany is forecast to grow at approximately 5.6% CAGR.

Select Competitors (Total 148 Featured) –

• A. T. Cross Company

• Add Pens Private Ltd.

• Crayola LLC

• Dollar Industries Pvt. Ltd.

• Faber-Castell

• Kokuyo Co., Ltd.

• Mitsubishi Pencil Co., Ltd.

• Montblanc International GmbH

• Newell Brands

• Pentel Co., Ltd.

• Pilot Corporation

• Pilot Corporation of America

• Sailor Pen Co., Ltd.

• Societe BIC

• STAEDTLER Mars GmbH & Co. KG

• Tombow Pencil Co., Ltd.

• Zebra Co., Ltd.

What`s New for 2023?

• Special coverage on Russia–Ukraine war; global inflation; easing of zero-Covid policy in China and its `bumpy` reopening; supply chain disruptions, global trade tensions; and risk of recession.

• Global competitiveness and key competitor percentage market shares

• Market presence across multiple geographies – Strong/Active/Niche/Trivial

• Online interactive peer-to-peer collaborative bespoke updates

• Access to digital archives and Research Platform

• Complimentary updates for one year

Story continues

Key Topics Covered:

I. METHODOLOGY

II. EXECUTIVE SUMMARY

1. MARKET OVERVIEW

• Influencer Market Insights

• World Market Trajectories

• Writing & Marking Instruments – A Prelude

• Recent Market Activity

• Seasonality is the Norm, Rather than an Exception

• Improving Economy Buoys General Market Optimism

• 2018 Global Economic Outlook

• Outlook

• Writing and Marking Instruments – Global Key Competitors Percentage Market Share in 2022 (E)

• Competitive Market Presence – Strong/Active/Niche/Trivial for Players Worldwide in 2022 (E)

• Impact of Covid-19 and a Looming Global Recession

2. FOCUS ON SELECT PLAYERS

3. MARKET TRENDS & DRIVERS

• Developed Markets – Traditional Revenue Contributors

• Developing Countries to Remain Hotspots for Growth

• Educational/Academic Segment Present Huge Opportunity for Writing & Marking Instruments

• Favorable Demographics Strengthen Education Sector Drive Growth in Writing & Marking Instruments

• Youth Bulge Augurs Well for Writing Instruments Market

• Writing & Marking Instruments Reach Toddlers

• ‘Back-to-School’ – A Busy Period for Suppliers

• New Office Starts & Corporate Expansions – Key to the Growth for Office Supplies

• The Home Office – An Emerging Market

• Pens Are Here to Stay!

• Personalization of Pens: The Emerging Trend

• Affordable Luxury is What Consumers Seek

• Pens in the Competitive List of Gifts

• Pens – Strong Growth as a Promotional Vehicle

• Popularity of Gel Pens Strengthens Pen Industry

• Making a Mark with Markers and Highlighters

• Pencils Market Continues to Battle On

• Mechanical Pencils Enhance User’s Writing Experience

• Meeting the Challenges of a Digital World

• Children Struggle to Hold Pencils on Account of Significant Exposure to Technology

• Unique Features & Capabilities – Imperative for Success in a Highly Competitive Marketplace

• Growing Demand for Fashionable & Stylish Writing Instruments

• Aromatherapy in Writing Instruments!

• Ecofriendly Writing & Marking Instruments Set the Cash Registers Ringing

• Biodegradable Pens Gaining in Popularity – A Case in Point

• Innovation and Uniqueness of New Age Pens – What Sets Them Apart

• Multifunctional Pens to Suit Today’s Evolving Needs

• Age of Digital Pens

• Select Digital Pen Introductions/Innovations

• Ergonomic Pens to Relieve Writer’s Cramp

• Pencil Manufacturers Also Focus on Innovations

• Adaptive Writing Aids

• Analysis of Distribution Channels

• Global Trade Scenario

• Pens (Writing), Mechanical Pencils, Parts

• Impact of Technology on Writing Instruments

• Creative and Innovative – Latest Pen Designs

• Select Collection of Finest Pens

• Worldwide Top Luxury Pens of 2018

• Best Refillable Pens

• Select Everyday Use Pens

• Popular Gel Pens

• Popular Fountain Pens

4. GLOBAL MARKET PERSPECTIVE

III. MARKET ANALYSIS

IV. COMPETITION

For more information about this report visit https://www.researchandmarkets.com/r/9nlcid

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