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In the rapidly evolving world of blockchain, we’ve asked five industry leaders, including COOs and CEOs, to share one business idea that has truly impressed them. From the innovative concept of tokenized real estate investments to managing complex supply chains, discover five blockchain-based business ideas that stand out from the crowd.
- Tokenizing Real Estate Investments
- Providing Fresh Produce Quality Assurance
- Using Decentralized Finance Platforms
- Verifying and Tracing Wine Authenticity
- Managing Complex Supply Chains
Tokenizing Real Estate Investments
Tokenized investment in tangible assets was one of the first blockchain-forward ideas that made sense to me. A typical example is real estate investment.
In the past, asset managers worked with a smaller group of high-net-worth investors to keep things simple. With smart contracts and tokenized ownership, it’s much easier to split the pie, make distributions, and trade shares that would not have been as liquid in earlier times.
Trevor Ewen
COO, QBench
Providing Fresh Produce Quality Assurance
Blockchain has a lot of applications, especially in banking and manufacturing, but it can also be useful in assuring the quality of fresh produce. A French company called Connecting Food provides a transparent platform for fresh produce. If a consumer scans the QR code included in the product tied up with Connecting Food, they can see when the product was harvested and if it met all the required standards. They can even see when it was sown. This can also apply to other food products. This idea is appealing to those who want to know where their food comes from, and it could give consumers peace of mind knowing some of this information.
Mark Damsgaard
Founder and Head of Client Advisory, Global Residence Index
Using Decentralized Finance Platforms
I’m particularly impressed by DeFi, or Decentralized Finance, platforms like Uniswap. What sets Uniswap apart is its automated market-making protocol, which allows for permissionless and decentralized asset trading.
It challenges traditional financial intermediaries and offers a more transparent, efficient trading model. This innovation has democratized finance and reduced entry barriers, making it a stellar example of blockchain’s transformative potential in real-world applications.
Ranee Zhang
VP of Growth, Airgram
Verifying and Tracing Wine Authenticity
Absolutely, Crypto Curious! Imagine this: a blockchain-based love letter to wine lovers called “VinoVault.” This gem stood out like a sommelier at a soda shop.
Here’s the corker: VinoVault used blockchain to verify wine authenticity. A data-sip: 20% of wine on the market is faker than a three-dollar bill. VinoVault uncorked the solution. Every bottle’s journey, from grape to glass, is logged in the blockchain.
Now, you can trace that Chardonnay back to the vineyard—no funny business allowed. Imagine sipping a fine Bordeaux with peace of mind. That’s the magic. So, next time you’re swirling, remember—blockchain isn’t just for Bitcoin, it’s for the love of the grape!
Himanshu Sharma
CEO and Founder, Academy of Digital Marketing
Managing Complex Supply Chains
One successful blockchain-based business idea that has impressed me is VeChain. VeChain is a blockchain platform designed for supply chain management and product authenticity verification. It uses blockchain technology to track and verify the authenticity, quality, and origin of products throughout their entire lifecycle.
Why VeChain Stands Out:
Real-World Application: VeChain addresses a practical and pressing problem in various industries, particularly those involving complex supply chains. Its application goes beyond the realm of cryptocurrencies, demonstrating the versatility of blockchain technology.
Transparency and Trust: By providing transparent and immutable records of a product’s journey, VeChain enhances trust between consumers, businesses, and suppliers. This is particularly valuable in industries where authenticity and quality are paramount, such as luxury goods, pharmaceuticals, and food.
Harsh Verma
SEO Head, CodeDesign
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