Envu has named John Price as head of U.S. Turf & Ornamentals. Price joined Envu from SBM Life Science, a leader in consumer products for lawn and garden care, where he served as the North American head of marketing and innovation. He officially joined Envu earlier this month.    

“With a proven track record of building and leading high-performing, innovative teams, John is an important addition to the Envu U.S. team,” said Mark Schneid, head of commercial operations, Americas, for Envu. “He has a passion for delivering value and serving customers, particularly in this segment. He will make a tremendous impact on our organization and people across the industry.”       

Price has served in leadership roles for The Hershey Company, ScottsMiracle-Gro, Barbasol and SBM Life Science. He has extensive experience leading teams in sales, marketing and innovation. A St. Louis, Missouri, native, Price earned a bachelor’s degree from DePauw University and master’s degree from the Kelley School of Business at Indiana University.

“Envu is a worldwide leader in environmental science with a focus on and dedication to the turf and ornamentals space,” Price said. “As a global leader, there is incredible work happening across Envu, particularly in these segments, and I am honored to be a part the team.”

Earlier this year, Envu introduced its Resilia root health solution to help golf course superintendents proactively safeguard roots from dangerous underground threats and destructive soilborne pathogens.