In sports the only way to grow, and to keep on growing, is to strive for the very best, from the perfect grass, to the highest education and advancement of coaches and players. And also from top-notch data driven enhanced performance, to setting and reaching sustainable development goals. The experience and expertise of Dutch entrepreneurs are of great value to the future of sports and its continued development.

Dutch companies and organizations distinguish themselves internationally in the way they innovate and do business. Their holistic approach considers the entire system in which they operate and involves the entire value chain. This approach is well suited to the sports sector where venue operators, team management, municipal officials, infrastructure providers, vendors and partners work together to develop athletes, deliver programs, provide entertainment, and build community connections.

For American organizations and entrepreneurs in the sports industry that wish to know more about the innovations coming out of the Netherlands, we present a handy tool: the Dutch Sports Innovation Showcase, an online guide displaying select Dutch organizations and entrepreneurs in the field of sports with a proven track record in the United States. Keywords: innovation, tech, vitality, greening, fan engagement, trade and investment, diversity & inclusion.

Download the showcase.

For more information:  Deborah van den Brande, Sr Economic Policy Advisor (Green Sports), Consulate General of the Kingdom of the Netherlands in San Francisco. Or Maurice Ouderland, Sr Economic Policy Advisor (International Sports Business), Consulate General of the Kingdom of the Netherlands in Miami.