Count Me In – Everyday. Does Your Business Have A Culture Of Trust?

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In December last year, I alluded to the fact that being disabled in a world that isn’t built for you is challenging. As we approach another International Day for Persons with Disabilities (IDPD), The theme of the 2023 IDPD is: “United in action to rescue and achieve the SDGs for, with and by persons with disabilities.” The day aims to promote an understanding of disability issues and support for the dignity, rights and well-being of people with disabilities. It also seeks to increase awareness of gains to be derived from the integration of persons with disabilities in every aspect of political, social, economic and cultural life.

It always provides a moment to consider and reflect on what has been achieved in the last 12 months. Though time seems to be moving at warp speed, maybe a symptom of ageing, accelerated system change still drags. However, one thing that gives a sense of traction is the issue of reporting on disability performance, and organisations will tackle the issue of self-ID. We know that self-ID is a huge issue for organisations that have muted legislation as a reason not to lean into it. The way this is heading in the right direction is down to business and them taking ownership of it for themselves rather than waiting to be told. We must be taking action to drive system change and remove the barriers for their employees. This allows for true inclusion within the workplace.

Pivoting to business, without knowing who your employees are and what they need, it is not possible for them to thrive or work to their full potential if barriers are still preventing them from doing so. To encourage your employees to self-identify anonymously within the workplace, building a culture of trust is essential. David Carrigan, Group Director of Diversity, Inclusion & Wellbeing at Sky, recently discussed their internal campaign, “We recognise the critical role trust plays in encouraging disabled people to self-ID so that businesses can measure progress and understand the needs of employees. Sky’s Count Me In self-ID campaign tells the stories of our diverse workforce and shows the beauty of intersectionality told by our people. It has given visibility to disability and neurodiversity and built confidence and awareness at all levels.”



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