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United targets many individual travelers who have flown for business with a Mile Play offer. These offers award MileagePlus miles to members after they complete a personalized set of airline activities in a given time period.
Mile Play assigns customers unique offers based on their past behavior. Each customer receives a personalized number of actions to take, a personalized spend threshold, and a personalized number of reward miles for completing their actions. For example, an infrequent business traveler might receive an offer to earn bonus award miles for purchasing and flying in Economy PlusĀ® in a given period. A more frequent business traveler might receive an offer to earn more bonus award miles by purchasing four premium flights.
Mile Play promotions are live periodically for most of the year. Travelers can check if they are targeted for an offer at any time by visiting united.com/mileplay and entering their MileagePlus number. Offers vary by member and time period.
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