Directed by Killian Lassablière, in collaboration with the Aura by Omnicom agency, this original video blends grandiose sets with archive images and sound, set to an original score by composer Axel Guenoun. This original video showcases Air France’s legendary heritage and the best of its current offer, in a singularly elegant approach. The video will be screened from 28 September in the windows of the Galeries Lafayette Paris Haussmann, online and at various Air France locations, and will also be visible to the airline’s customers in its airport lounges and on board its aircraft. 

A special edition of EnVols

From 28 September, EnVols, Air France’s media platform, will be offering its readers a special edition dedicated to the company’s 90th anniversary. This special bilingual issue in French and English is a new way of exploring the airline’s history and going behind the scenes of the unique dresses designed by Xavier Ronze. It will also offer a chance to explore the airline’s uniforms with Olivier Rousteing, Artistic Director of Balmain, and to share the secrets of triple Michelin-starred chef Anne-Sophie Pic, who regularly creates the menus offered in the La Première and Business cabins.

This special supplement can be found at Galeries Lafayette Paris Haussmann and inside the October/November issue of EnVols magazine, in the Air France lounges at Paris-Charles de Gaulle and Paris-Orly and in boarding lounges.

Become part of the legend

Inside Galeries Lafayette Paris Haussmann, the company is opening pop-up stores offering a range of items specially created or reissued for this anniversary. With limited-edition models of old and new aircraft, a special 90th anniversary collection as well as new collaborations with top French brands, click here to find out more.

Throughout this anniversary period, Air France is offering visitors the chance to attend real fashion shows retracing 90 years of French elegance, together with Galeries Lafayette. Models dressed in the uniforms of pilots, cabin crew, airport staff and mechanics will be on show in a dedicated area of the store to retrace the company’s legendary uniform heritage, past and present.

Air France, 90 years of elegance

Created from the merger of Air Orient, Air Union, Société Générale de Transports Aériens, the Compagnie Internationale de Navigation Aérienne and Aéropostale, Air France was officially inaugurated on 7th October 1933. Ever since, the company has continued to create its legend by promoting the French art of travel around the world. Air France today offers its customers close to 1,000 daily flights to 200 destinations with a fleet of more than 240 aircraft.

Click here to download the visuals.

Click here to read the press kit “Air France, 90 years of elegance”.