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In this healthcare AI case study, IQVIA’s leading Real World Data (RWD) assets, artificial intelligence (AI) and machine learning (ML) algorithms provided precise patient identification leading to a 27% increase in therapy starts.
The case study shows how we leverage our renowned ML and AI capabilities to help our healthcare clients rapidly identify the right patients and HCPs, while developing important insights into the patient journey.
Case Study Highlights:
IQVIA’s AI-powered modelling helped produce results like these:
- 27% increase in therapy starts within just 5 months
- Precise patient identification leading to improved patient targeting and care
- Accurate HCP linkage and timely trigger alerts, allowing for efficient deployment of the client’s sales force
How AI and ML Can Accelerate Your Success
In some cases, how AI and ML can help advanced results is a matter of degree and speed – IQVIA’s advanced healthcare analytics platforms speed time to insight by processing patient data in volumes and with a precision beyond any other method. In other cases, AI/ML methods can produce categorically different results, such as identifying “at risk” patients for certain conditions before those conditions are diagnosed.
Accelerating Healthcare Results is What We Do
Interested in how IQVIA AI-powered modeling can dramatically accelerate your results? Ask to speak with an expert in producing AI-powered results. Or see other IQVIA AI case studies showing improvements in patient identification and healthcare provider segmentation.
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