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PRESS RELEASE
Published March 29, 2023
Businesses can now deliver an exceptional customer experience with AI-generated personalized videos. With Maverick’s AI platform, business owners can record themselves once and personalize their videos for each one of their customers.
In today’s digital age, e-commerce has become a convenient and hassle-free way of purchasing goods. However, it’s also left customers longing for that personal connection that comes with shopping in a physical store.
Interactions like talking to store owners and receiving personalized recommendations have become rare now that more people are conveniently purchasing goods online with just a click of a button. As some online businesses have discovered, making personal connections with customers can lead to overwhelmingly positive feedback and loyal customers who will return again and again.
This is the insight behind the AI video platform Maverick. To help several e-commerce business owners build rapport with their customers, the company has built a tool that allows them to send AI-generated personalized videos at scale for all their customers.
“In a time when buying something is as easy as clicking a button, online shopping has lost the personal touch that made going to a store delightful.” said co-founder Debarshi Chaudhuri.
“Customers crave a connection with the people behind the businesses they buy from, and connecting with your customers personally is a great way to turn them from one-time purchasers to evangelists,” added co-founder Eitan Winer.
Whether it’s a video that says “thank you” to first-time buyers and loyal customers, welcomes them to an email list, or prompts them to come back after abandoning a checkout process, Maverick lets business owners record themselves once and have the video automatically personalized to all their customers. In doing so, Maverick helps incredibly busy brand owners connect with their customers in a fraction of the time.
Maverick’s generative AI platform boosts a brand’s e-commerce lifetime value (LTV). LTV is also known as Customer Lifetime Value (CLTV) or Lifetime Customer Value (LCV) and is a crucial metric in the field of e-commerce. It calculates how much money a customer is likely to spend on a business’s products or services over time.
By knowing the LTV of their customers, businesses can make informed decisions about how much to invest in customer acquisition, retention, and overall marketing efforts to maximize their long-term revenue and profitability.
Feedback for Maverick has completely endorsed its ingenuity and approach. One of Maverick’s clients, natural skincare brand Ava Estell, achieved 40x ROI, a 65% open rate, and a 45% click-through rate, as well as a 12% abandoned checkout recovery rate after using personalized video campaigns by Maverick. 12% of their customers also sent a direct reply to their videos.
As Ava Estell’s business grows, so do the number of responsibilities that come with it. That can cause business owners to become less involved in the day-to-day operations and, as a result, lose touch with their customers. However, for its CEO and founder Yaw Okyere, it has always been crucial to maintain a close relationship with his customers and treat them like he would his friends.
Okyere said “Everything we do is about our customers and for their benefit. They trust us with their deepest insecurities and that’s a responsibility we do not take lightly. The setup was straightforward and took less than 30 minutes of my time. The concept is so simple yet powerful, our customers love it.”
Dr. Juan Salinas, CEO and founder of healthy snack brand Pnuff Crunch said “Maverick’s personalized videos are a game changer. I love when a customer sends me an email expressing their gratitude for the video and I am able to reply and engage with them. We have seen a significant enrollment in subscriptions when we send the personalized video. Highly recommended!”
To read more of Maverick’s case studies and testimonials and try it, visit https://www.trymaverick.com now.
About Maverick
Maverick is an AI platform that helps businesses send automated, AI-generated personalized videos at scale to their customers. With Maverick, business owners only need to record themselves once, and the platform uses AI and Deep Tech to produce an unlimited number of unique, personalized videos where the speaker greets each customer by name. These videos are ideal for a variety of purposes, including post-purchase thank yous, welcome series, win-backs, abandoned checkout or incomplete sign-up recoveries, and more. Maverick’s capabilities can help businesses boost LTV, improve their sales figures, increase customer engagement and retention, and establish stronger relationships with their audience. For a powerful solution that accomplishes several business goals, Maverick’s AI-based technology is the best fit for the needs of today’s e-commerce owners.
Media Contact
Company Name: Maverick
Contact Person: Debarshi Chaudhuri
Email: Send Email
Country: United States
Website: https://www.trymaverick.com/
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