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Two UK financial services market firms have teamed up to launch a new venture set to “revolutionise” the commercial broker/client relationship.
Ideal4Finance Commercial is a partnership between Ideal4Finance in Preston and Hexa Finance Ltd in Newport.
Ideal4Finance is a consumer finance broker, with 15 years’ experience of providing effective customer finance services to SMEs across the UK and internationally. Its lead generation and customer relationship strategy has enabled them to scale the business significantly since conception.
Established during lockdown in 2020, Hexa Finance grew out of an appetite to help businesses navigate their way through challenging times. A financial services and consultancy business, they soon cemented themselves in the UK finance market and have supported more than 3000 UK businesses across 27 different industry sectors.
Both companies already work with direct clients and B2B suppliers and believe this new venture brings together particular areas of expertise to enable them to offer a service to UK business seeking commercial finance.
“This joint venture plays very much to the strengths of those involved and we are delighted to be working with Hexa,” said Noel Corcoran, chief executive of Ideal4Finance. “Our focus will be on accelerating lead generation activity and nurturing relationships with our B2B partners to ensure a healthy, high-yielding pipeline.”
Ben Davies and Stu Mason are the co-founders of Hexa Finance. Davies said: “Ideal4Finance very successfully use client-facing technology in their consumer finance operation to create a seamless customer journey. By replicating this for commercial clients, we are making it so much easier for them to enquire about finance.”
Both parties believe that Ideal4Finance Commercial could transform the commercial finance landscape for UK businesses, making it easier for merchants to offer finance to their customers and therefore increase sales. It will be also an attractive proposition for lenders in the UK.
“Our commercial team have been building new lender relationships in anticipation of the deal flow expected to come from this new partnership, and our funders are very enthusiastic to see how this venture develops,” added Mason.
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